We've partnered with The U.S. Forest Service and San Juan String Band to present a 75th birthday party for Smokey Bear! Children and their families are invited to join us for music, activities, birthday cake, and an appearance by guest of honor, Smokey Bear. Children will have the opportunity to meet Smokey and have their picture taken with him.
Since 1944, Smokey Bear has protected America's forests from unwanted, human-caused fire. Smokey – one of the most-loved issue ambassadors of our time – and his signature phrase, “Only you can prevent wildfires,” are truly iconic. His message of wildfire prevention is the center of the longest-running PSA campaign in our nation's history.